Back to Basics: Zinc Oxide

Back to Basics: Zinc Oxide

The new year is here and it’s time to refresh, revamp, and revitalize our skin care routines. As we clean out our vanities and get back to the basics of skin care, it’s important to have a deeper understanding of the ingredients in our cosmetics. In this blog, we’re discussing one of the most-used ingredients in our makeup line and our go-to ingredient, Zinc Oxide.


What is it?

Zinc Oxide is a fine, white powdery substance that is used in almost every makeup product we formulate. Zinc Oxide can occur naturally, but the more common form used in cosmetics and skincare is created from a heat reaction to zinc composites. It is an FDA-approved substance that is commonly found in sunscreens and mineral cosmetics.


Why do we use it?

Zinc Oxide has a wide array of benefits in our makeup. It acts as a slight bulking agent when mixed with minerals and other ingredients to create a luxuriously soft texture and it has antibacterial properties that increase the shelf life of your makeup. These antibacterial properties are also an added benefit to your skin as they help protect from bacteria and reduce any secondary infections to blemishes or acne spots. 


Zinc Oxide is non-allergenic and non-comedogenic, meaning it won’t irritate skin or clog pores. It is actually known to do the opposite; it eases irritation and soothes the skin. It is a key ingredient in most acne treatments that support calming inflammation and reducing redness in acne prone areas.


Zinc Oxide has preventive properties, too! It creates a barrier on your skin, protecting your face and body from the outdoor elements and UV rays. There is also evidence that Zinc Oxide helps to seal moisture in your skin, leaving it fresh and tight, which helps mitigate wrinkles and fine lines. This helps battle dry skin, especially in the winter months.


How much do we use?

We use a non-nanoparticle Zinc Oxide and keep our concentrations balanced to ensure proper skin protection without impacting the look and feel of our products. For instance, you will never see the white tint of the Zinc Oxide on your skin, but rest assured, it’s working behind the scenes to keep your skin protected.


Back to Basics with Foundations

Zinc Oxide is a key ingredient in all of our foundations. From our Award-Winning Loose Mineral Foundation to our brand-new Liquid Zinc Foundation, finding the right foundation for your skin can be as simple as trying out sample sizes, emailing us, or talking with your dermatologist or facial care expert. Let’s get back to basics and be kind to our skin this year!

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